Ad Campaigns / Topshop & Harvey Nichols Explore Their Other Halves
January 20, 2012
Both Topshop and Harvey Nichols have chosen a half-and-half concept for their latest advertising. Topshop explores your daytime-self versus your glamourous-nighttime-self while HN illustrates a similar concept using ‘was’ and ‘now’ stickers for their clever Sale advertising. Interesting how art direction and design can make two very similar concepts look quite different.