Great Branding / Graphic Identity For Platform Restaurant By Subtrakt
January 16, 2012
Up today are two great restaurant branding projects. First up is the identity for a restaurant in London SE1, under railway arches, designed by Subtrakt.
“Named Platform, the restaurant sits in the archway under the oldest of the London railway termini and one of the oldest stations in the world. We explored the design of London transport systems; the black and white gloss brickwork, the humanist typefaces synonymous with the tube networks and railways of London. Taking inspiration from these devices we developed a branding system and signage for the venue which in turn determined the visual style of the website.”